No matter how many deals your team closes now, you can always improve your sales qualifying questions to target the right customers and convert a higher percentage of prospects. Read the tips below to optimize your sales qualifying questions.
Lead generation has been given paramount importance in B2B marketing. The main concern of most marketers is to reach wider audiences and generate new leads. Because of this, many marketers have lost track of what is really important.
Lead management doesn’t have to be frustrating. If it is, take it as a sign that something has to change. Marketing could succeed in generating as many leads as you’d like but unless you handle them with care, you could just as easily lose half of them from an inefficient handoff before any of them